Is there an enterprise minimum?

No. Basic is $99 once. Premium is $199. Sending grows on AWS SES rates, not a sales quote.

Will this replace every Customer.io channel?

sendbunny is an owned email platform: campaigns plus transactional API in your AWS. If you need their full multi-channel CDP, stay put or split the workload.

Do I need to know AWS?

No. One pre-filled Create stack click installs the platform. You do not hand-write infrastructure.

What happens in a quiet month?

You are not paying a SaaS contact floor. Platform license is already paid. Idle SES usage is about $0.

sendbunny · Resources

Customer.io alternative without the enterprise floor

One click into your AWS. Pay once from $99. Workload grows on serverless SES, not a SaaS quote.

Get Basic for $99 Go Premium for $199

One-time license · one-click AWS install · yours forever

You are in the right place

Customer.io pricing often jumps when you need real volume or serious messaging features.
Quotes and plan floors show up right as your product email starts working.
Your journeys and audience still live in their cloud, not yours.

What it costs at real volume

Approximate monthly send cost. sendbunny sending is raw Amazon SES. Competitor figures use publicly listed plans (verify before you buy).

Platform	10k emails	50k emails	1M emails
sendbunny (SES)	~$1	~$5	~$100
Customer.io (approx.)	Tier / quote	Higher tier	Enterprise quote

Side by side

Capability	sendbunny	Them
Pricing floor	$99 once + SES	SaaS tiers / sales quotes
Where data lives	Your AWS	Customer.io cloud
Scale model	Serverless SES	Plan / contract
Who can suspend sending	You (and AWS policy)	Customer.io
Install	One click into your AWS	Hosted onboarding

Own it in one click

1
Buy Basic or Premium
Checkout takes a minute. You get a one-click AWS deploy link.
2
Click Create stack
The pre-filled CloudFormation template installs into your account. About ten minutes.
3
Rebuild journeys that matter
Import people, verify domain, recreate the few automations that drive revenue, then cut over.

What you get

One Create stack click installs sendbunny in your AWS account.
Basic starts at $99 once. Premium is $199. No enterprise floor to clear.
Campaigns and transactional API on serverless SES as workload grows.
Pay about $0.10 per 1,000 emails. Pay $0 when idle.

Best for

Teams priced out of Customer.io enterprise floors
Product email operators who want ownership in AWS
Companies that want cost to follow SES sends, not a quote

Not for

People who refuse to use AWS at all
Orgs that need Customer.io's deepest CDP / multi-channel suite today

How to switch

Export people and map your top Customer.io campaigns and transactional messages.
Buy sendbunny and complete the one-click AWS install.
Import contacts and verify sending domain in SES.
Recreate high-value journeys first. Leave low-traffic flows for later.
Cancel Customer.io when the owned stack carries production traffic.

FAQ

Is there an enterprise minimum?: No. Basic is $99 once. Premium is $199. Sending grows on AWS SES rates, not a sales quote.
Will this replace every Customer.io channel?: sendbunny is an owned email platform: campaigns plus transactional API in your AWS. If you need their full multi-channel CDP, stay put or split the workload.
Do I need to know AWS?: No. One pre-filled Create stack click installs the platform. You do not hand-write infrastructure.
What happens in a quiet month?: You are not paying a SaaS contact floor. Platform license is already paid. Idle SES usage is about $0.

Own your email platform today

One click into your AWS. From $99 once. Pay $0 when idle. Scales when you send.