Ecommerce email without paying per profile
Campaigns plus cart emails triggered by your store events, all at SES rates. One click into your AWS from $99. Use forever.
One-time license · one-click AWS install · yours forever
You are in the right place
- Profile-based ESP bills climb with every store visitor you capture.
- Seasonal peaks should not lock you into peak tiers year round.
- You need carts and campaigns without funding a CDP you do not use.
What it costs at real volume
Approximate monthly send cost. sendbunny sending is raw Amazon SES. Competitor figures use publicly listed plans (verify before you buy).
| Platform | 10k emails | 50k emails | 1M emails |
|---|---|---|---|
| sendbunny + SES | ~$1 | ~$5 | ~$100 |
| Profile-priced ESP (approx.) | Tier / mo | Higher tier / mo | Enterprise common |
What you get
- One-click platform in your AWS from $99.
- Trigger cart emails from your store events through the transactional API, at Amazon SES rates.
- No per-profile ladder for quiet catalog browsers.
- Serverless scale for BFCM. Near $0 in the slow months.
Best for
- Stores tired of per-profile marketing clouds
- Shops with seasonal send spikes
- Operators who already run workloads on AWS
Not for
- Brands that need Klaviyo-depth ecommerce CDP features today
- Merchants unwilling to use AWS
FAQ
- Can I do abandoned cart mail?
- Yes via campaigns and transactional sends on your stack. Wire your store events to the API you own.
- How is this cheaper than profile ESPs?
- You pay a one-time license from $99, then SES when you send. Browsers who never get email do not inflate a contact tier.
- Will it handle holiday volume?
- Serverless SES scale is the point. Ramp carefully for reputation, not because a vendor tier capped you.
Keep reading
Own your email platform today
One click into your AWS. From $99 once. Pay $0 when idle. Scales when you send.